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Amazon is getting a head start on the competition by launching its Black Friday deals a full five days early, promising new bargains every 10 minutes throughout the week. Here's a quick preview of some of the sales the online retailer will be offering.

has promised that the items included below will be available at "various times" throughout the week. Sales start today, and will carry through Black Friday weekend, lasting a full week. Deals will include:

Electronics:

• - $479.99
• - $98
• - $229
• - $688
• - $999
• - $1297.99
• - $54.99
• - $29.99
• Save on from great brands like Asus, Dell and Lenovo starting at $239.99
• - under $400
• - under $500
• Save $300 on
• - $99.99
• - $0.01 with a new 2 year contract (with Sprint, Verizon, AT&T)

Toys:

• 50% off (Amazon Exclusive)
• 50% off (Amazon Exclusive)
• Up to 50% off
• 50% off select

Video Games:

• Save up to 90% on select titles in the
• - $189.99
• - $199
• $34 for popular games like and
• - $39.96
• $25 for popular games like , , ,
• - Buy 2 Get 1 Free

Books and Movies:

• Up to 53% off throughout Black Friday weekend, including
• - $1.99 each
• Up to 63% off and including Dexter, Jack Reacher, and The Heat
• Hourly Lightning Deals with savings up to 80% on over

Kitchen:

• - $64.99
• - $179.99
• - $14.99

Tools:

• Up to 60% off from and
• $10 off purchase of $50 or more on select

DIY:

• Save $100 on
• - Under $20

Pets:

• - $21.19
• 45% off

Music:

• Up to 60% off including , and
• start at $5.99 including Luke Bryan, Kasey Musgraves, The Head & The Heart, The Avett Brothers, Vampire Weekend, Janelle Monae, Phoenix and Drake
• - $54.99
• - $99.99

Baby:

• Save 50% or more on
• Save 60% or more on
• Save up to 30% on select
• Save 40% or more on

Fashion and Apparel:

• Up to 60% off
• Up to 65% off
• Up to 60% off
• 25% off , &