Apple's iTunes Pass may be rebranded as 'Apple Account Card' in iOS 15.5

Affiliate Disclosure

If you buy through our links, we may get a commission. Read our ethics policy.

Apple's iTunes Pass may be rebranded as 'Apple Account Card' in iOS 15.5

Apple Account card

Apple is apparently working to rebrand its iTunes Pass card as the "Apple Account Card" in the Wallet app, according to new images found in the latest beta.

The iTunes Pass is a way to store credit that can be used in the App Store, iTunes Store, and iBooks Store on an Apple Wallet-stored card. Users can then add gift card credit to their iTunes Pass and spend it digitally.

In the latest iOS 15.5 beta released on Tuesday, high-resolution ranges of the so-called "Apple Account" card . Other details about the card are scarce, but it would presumably function the same exact way as iTunes Pass — just with updated branding.

Apple has been moving away from the iTunes branding in recent years. Back in 2019, the company killed the app in macOS Catalina and split its functionality into three separate and standalone applications for music, TV, and Podcasts. It has kept the app largely the same on Windows, however.

7 Comments

Uh... WHY?

It sounds fine.

Apple Account Card sounds so Microsoft.

1 Like · 0 Dislikes

Seems weird to me that money you can only spend in an app is in the Wallet anyway.

1 Like · 0 Dislikes

said:

Seems weird to me that money you can only spend in an app is in the Wallet anyway.

Since Apple has moved to one gift card for everything, I presume it could be used in an Apple store for purchases too.

1 Like · 0 Dislikes

mike1 said:

crowley said:

Seems weird to me that money you can only spend in an app is in the Wallet anyway.

Since Apple has moved to one gift card for everything, I presume it could be used in an Apple store for purchases too.

That’s the rumor I heard. You’ll also be able to check your balance. I’m actually hoping that they will allow it to also add funds right from the Wallet by scanning gift cards. Not that the current method is all that arduous, but it would be a little quicker if you could do it all from Wallet.

1 Like · 0 Dislikes

Apple Account Card seems easily confused with Apple Card. Seems like maybe this is ripe (!) for Apple to spend a bit of time with their branding message, and certainly there are some issues with the legacy app "iTunes."